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(This piece first appeared at Exchange4Media.com under the Newsmanic Series)

Last week, I posted my article (Newspapers and the importance of underwear – Part I) on Facebook with the status update: What’s the connection between a newspaper and underwear? “They both become stale in a day?” responded my brother.

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(This piece first appeared at Exchange4Media.com under the Newsmanic Series)

It was some time in 1999. The Internet had just hit the country, sweeping everybody off their feet. Revving up and down that new information highway, everybody was busy announcing the death of the newspaper.

In that period of frenzied crystal ball-gazing, one of Mumbai’s Rotary Clubs decided to hold a memorial service for print media. As Resident Editor of Indian Express, Mumbai, I was the print journalist they would commiserate with.

The question came up repeatedly: Is it over for newspapers?

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